Manage Twitter & Instagram Content

I need an experienced social-media content manager to take full control of our Twitter and Instagram feeds with one clear objective: drive steady, measurable traffic back to our website.

You’ll turn my existing brand assets into a consistent mix of images, short-form videos and punchy text updates, schedule them for the best times, and keep a close eye on replies and DMs so engagement never goes cold. UTM-tagged links and regular checks in Google Analytics (or a similar dashboard you like) will show what’s working and where we should double down.

To keep us organised, I expect:
• A week-by-week content calendar for both platforms
• Final visuals, captions and hashtags ready for quick approval
• Posts published (or queued in Buffer, Hootsuite, Later—your choice) exactly as planned
• A concise monthly report outlining traffic earned and next-step recommendations

If you’ve already transformed Twitter and Instagram into reliable traffic channels for other brands, share a quick sample of your results and outline how you’d tackle our first 30 days.