Editor / Storyboard Writer

COMPANY
We’re looking for a performance-driven Storyboard Writer / Video Editor who understands what makes ads convert.
This role is primarily focused on creating high-performing storyboards, with editing as a secondary skill used to execute or refine concepts.
ROLE & RESPONSIBILITIES
What You’ll Do

Create performance-driven storyboards for social media ads

Define the full visual flow of each ad — talking head, B-roll, actions

Specify exactly what the actor is doing and showing in every moment

Provide clear direction to editors on what to do (include stock footage, generate with AI, etc)

Develop strong hooks, angles, and structures based on what’s currently working

Think in scroll-stopping moments, pattern interrupts, and retention drivers

Iterate concepts based on performance data and feedback

Stay on top of trends, formats, and winning ad patterns

Collaborate closely with marketing, editors, and copywriters to improve results

Edit ads when needed to execute or refine your concepts

Responsibilities will include:
Storyboard Creation

Create performance-driven storyboards for paid social ads — defining the full visual flow of each concept: talking head, B-roll, actions, hooks, and on-screen text.

Specify exactly what the actor is doing and showing in every moment — your storyboards should be executable without additional direction.

Provide clear guidance to editors on what to do: include stock footage, generate with AI, add motion graphics, etc.

Develop strong hooks, angles, and ad structures based on what's currently working across Meta and other platforms.

Creative Strategy

Think in scroll-stopping moments, pattern interrupts, and retention drivers — and build those into every concept.

Iterate concepts based on performance data and creative feedback.

Stay on top of trends, formats, and winning ad patterns across DTC and direct-response categories.

Collaborate closely with marketing, editors, and copywriters to improve results.

Editing

Edit ads when needed to execute or refine your own storyboard concepts.

Use Adobe Premiere Pro as the primary editing tool, with After Effects as needed.

Use AI tools (avatars, voice, generative video, etc.) to supplement and enhance creative output.

WHAT WE OFFER
What We’re Looking For

Experience in storyboarding for ads

Experience with DTC brands or UGC formats

Strong understanding of performance marketing and direct-response principles

Understanding of core performance metrics (hook rate, hold rate, retention)

Strong instinct for what feels native to each platform

Familiarity with current trends and ad formats

Comfortable using AI tools (avatars, voice, generative video, etc.)

Solid editing skills (Premiere Pro / After Effects)

Strong written English (clear, concise, conversion-focused)

Ability to work fast, iterate, and handle multiple concepts simultaneously

Originally posted on Himalayas