Vintage Serif Wordmark Logo

via Freelancer ·

Budget / Salary$10–30
TypeFreelance project
LocationRemote
Posted1 hour ago
I’m refreshing my brand identity and need a logo that feels instantly timeless. The direction is clear: a pure wordmark in a vintage, classic style built around a serif typeface. Think refined letterforms, balanced kerning, and just enough personality to stand out while remaining easy to read at any size.

Here’s how I picture it:
• A heritage-inspired colour palette—deep navy, burgundy, forest green, or other rich tones that convey history and trust.
• Clean vector craftsmanship so the mark scales from a social-media avatar to storefront signage without losing detail.
• Subtle typographic flourishes are welcome, but legibility comes first.

Deliverables
• Primary logo in AI, EPS, and SVG
• High-resolution PNG/JPG on transparent and coloured backgrounds
• Font name plus licensing details
• Mini style guide covering colours, spacing, and proper usage

Please include examples of previous vintage wordmarks you’ve created and be ready for a couple of refinement rounds; I want the final piece to feel unmistakably ours.
graphic design logo design illustrator typography illustration adobe illustrator adobe photoshop vector design
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