Targeted B2B Cold Email Outreach

I’m kicking off a trial cold-email campaign to introduce our premium furniture line to decision-makers in the hospitality and commercial sectors. For the next two weeks I need about 500 fresh, verified contacts collected and emailed each day.

Scope
• Audience focus: hotels, restaurants, cafés, resorts, offices and coworking spaces across the United Kingdom and wider Europe.
• Data needed: business name, contact person (ideally purchase manager, GM or owner), role, work email, website, city, and a quick note on how our products align with their space.
• Outreach: use a reputable sender (Lemlist, Mailshake, GMass, etc.) so deliverability stays high, personalise the first line, then highlight who we are, what we make, and why we outperform other furniture suppliers.
• Reporting: a shared Google Sheet updated daily with new leads plus a simple dashboard showing sends, opens, clicks and replies.

Acceptance criteria
– 500 valid contacts/day, bounce rate under 3 %.
– Email copy sent for approval before day-one blast.
– Daily performance summary delivered by 20:00 GMT - 5 days a week

If this trial meets engagement targets, I’ll roll the same workflow out to our other brands, so think long-term partnership while we prove it out on this campaign.