Shopify Website Management, Global SEO & Digital Marketing Expert Needed

via Freelancer ·

Budget / SalaryC$30–250
TypeFreelance project
LocationRemote
Posted2 hours ago
###Collarboration Method###

I am looking for an experienced Shopify, SEO and digital marketing professional to manage and optimize my Shopify website and overall online presence for a **worldwide B2B market**.

### 1. Shopify Website Management

* Update and optimize the **Shopify Shrine Theme**
* Update website content, pages, collections, products, images, menus and navigation
* Improve website structure, user experience and conversion potential
* Optimize product descriptions and collection/category content
* Check mobile and desktop performance
* Fix basic Shopify SEO and technical issues
* Optimize the store for **international/worldwide B2B customers**

### 2. Global Organic SEO

* Develop and implement an ongoing **worldwide organic SEO strategy**
* Keyword research and keyword mapping for international markets
* Identify high-value commercial and B2B keywords
* On-page SEO optimization
* Optimize:

* Page titles
* Meta descriptions
* H1/H2 headings
* URLs
* Product descriptions
* Collection pages
* Internal linking
* Image alt text
* Create and optimize SEO landing pages targeting worldwide searches
* Research competitors and identify ranking opportunities
* Identify keyword gaps and new opportunities
* Technical SEO monitoring and optimization
* Improve organic traffic, rankings and qualified B2B leads
* Build **high-quality, relevant backlinks from legitimate websites**
* Avoid spam, PBNs, automated backlinks and irrelevant directories

### 3. Google Search Console

* Set up and properly configure **Google Search Console**
* Submit and maintain the XML sitemap
* Monitor indexing and coverage
* Identify and resolve indexing issues
* Monitor search queries, clicks, impressions and CTR
* Monitor Core Web Vitals
* Identify pages gaining or losing rankings
* Find new keyword opportunities
* Monitor technical SEO issues and errors

### 4. Google Analytics 4

* Set up and properly configure **Google Analytics 4 (GA4)**
* Verify accurate tracking
* Monitor organic, direct, referral, social and paid traffic
* Track important customer actions and conversions
* Monitor landing pages and user behaviour
* Analyze traffic sources and customer acquisition
* Use Analytics data to make SEO and marketing decisions

### 5. Google Merchant Center

* Set up and optimize **Google Merchant Center**
* Connect Shopify products and product feeds
* Fix product/feed errors
* Optimize product titles, descriptions, images and attributes
* Ensure products are eligible for Google Shopping/free product visibility
* Monitor Merchant Center regularly
* Optimize the product feed for international visibility where applicable

### 6. Social Media Marketing

Create, optimize and manage the business presence across:

* **TikTok**
* **Facebook**
* **Instagram**
* **Snapchat**

Responsibilities include:

* Content planning
* Promotional posts
* Product-focused content
* Short-form videos/Reels
* Captions and hashtags
* Consistent branding
* Social catalogue/product integration where supported
* Driving qualified traffic to the Shopify store
* Tracking social traffic, engagement and conversions

### 7. Google & Online Presence

* Google Merchant Center management
* Google Business/Google presence optimization where applicable
* Coordinate Shopify, Google and social-media platforms
* Monitor how customers worldwide are discovering the business
* Identify opportunities to expand into additional international markets

### 8. International Shopify & SEO Considerations

* Optimize the website for worldwide customers
* Review international shipping information and customer-facing policies
* Ensure products and pricing information are clear for international customers
* Identify countries/markets with strong search demand
* Develop SEO strategies around profitable international markets
* Consider international SEO, currencies, shipping regions and localized content where appropriate

### 9. Reporting & Transparency

Provide a **detailed SEO and digital marketing report every 10 days**, including:

* Organic traffic
* Google Search Console clicks and impressions
* Keyword rankings
* Top-performing pages
* New and lost keywords
* Indexed pages
* Technical SEO issues
* Backlinks created
* **Every domain/website used for backlinks**
* Backlink URLs
* Backlink relevance and quality
* Social media activity and engagement
* Google Merchant Center status
* Work completed during the reporting period
* Recommendations for the next period

### Main Objective

The goal is to build a strong **worldwide B2B Shopify store**, increase qualified organic traffic, improve international Google rankings, generate product visibility through Google Merchant Center, and build a consistent presence across TikTok, Facebook, Instagram and Snapchat.

I am looking for **measurable, transparent, long-term SEO and digital marketing work** — not simply a high volume of low-quality backlinks or generic reports.

The focus should be on **real traffic, relevant rankings, qualified customers and sales growth worldwide**.
internet marketing seo link building marketing google analytics social media marketing digital marketing content marketing
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