Lead-Focused Google Ads Campaigns

I want to launch, manage, and continuously improve Google Ads that bring in qualified enquiries—nothing less—for our Accounting and Bookkeeping service line in the UAE. Generating leads is the single success metric, so every click must be traceable to a phone call or completed form.

The core strategies we will run are:
• Search campaigns
• Retargeting campaigns
• Competitor analysis

Here is the scope you will own from day one: keyword and negative-keyword research, full search campaign build-out, landing-page CRO recommendations, Google Tag Manager and GA4 implementation, call and form tracking, conversion optimisation, ongoing bid and ad-copy testing, retargeting audience set-up, and clear weekly reporting. Cost-per-qualified-lead must trend down as the account matures.

To make sure we are a good fit, please include in your proposal: links or PDFs to recent Google Ads case studies, monthly budgets you have handled, cost-per-lead figures achieved, verticals you have served, specific UAE campaign experience, the starting budget you believe will reach statistical significance, and your management fee structure.

If you are confident you can scale profitable lead generation for professional services in the UAE, I look forward to reviewing your work.