Colorful Clothing Brand Logo

I’m launching a new apparel line and need a logo that instantly turns heads. The visual direction is bold and colorful—think rich, saturated hues that feel energetic rather than pastel or muted. I’d like the mark to combine both text and an icon so the brand can live on garment tags, social banners, and stand-alone embroidery patches.

For the typography, a serif face with personality (not overly ornate) will ground the vibrancy of the palette and give the brand a touch of timelessness. The icon, meanwhile, should be flexible enough to work above, beside, or even detached from the wordmark when space is tight.

I work comfortably with Illustrator and Photoshop files, so please create the artwork as vector originals and include layered PSD or AI files.

Deliverables
• Full-color primary logo (AI, EPS, PDF, PNG)
• One-color and reversed versions
• Icon isolated from the text
• Font and color specifications

Once the final artwork is approved, I’ll sign off right away so you can close the project without delay.