Youth-Focused Facebook Lead Drive

I’m ready to launch a Facebook Lead Generation campaign that speaks directly to the 18-to-24-year-old audience and entices them with a valuable free eBook or guide. I need a results-oriented specialist who can take the idea from concept to conversion.

Here’s what I have in mind:
• Strategy & Audience: Refine targeting so the ads consistently reach engaged 18-24-year-olds who are most likely to exchange their contact details for helpful content.
• Creative & Copy: Design scroll-stopping visuals and write concise, youthful copy that highlights the benefits of the eBook and builds trust fast.
• Lead Form & Funnel: Set up an in-platform instant form (or a lightweight landing page, if you recommend it) that collects clean, export-ready leads and automatically delivers the eBook link.
• Tracking & Optimization: Install Pixel/Conversions API, monitor cost-per-lead, run A/B tests on headlines, images, and CTAs, and adjust daily to keep lead quality high while maintaining a healthy CPL.
• Handoff & Reporting: Provide a brief walkthrough of the campaign structure, share the creative assets, and deliver a lead list plus a one-page performance summary when the initial flight ends.

Acceptance criteria
1. Ads are live and delivering to the defined age bracket.
2. Lead form (or landing page) functions seamlessly on mobile.
3. Pixel events fire correctly, and a minimum of 50 unique leads are captured during the first week.
4. I receive full ownership of all ad assets and collected data.

If this sounds like a project you can execute efficiently, let’s connect so we can set timelines and get the campaign into market.