WhatsApp & email Push Campaign

My goal is to boost customer engagement by running a well-planned push-notification campaigns on WhatsApp and email. I already ruled out email and WhatsApp for this project; the entire focus is on short, timely pushes that feel helpful rather than intrusive.

Here is the scope I need covered end-to-end:
• Strategy: refine audience segments, cadence, and tone so each notification encourages users to open the app and interact longer.
• Creative & copy: craft concise, compelling messages that respect character limits while carrying brand voice.
• Technical setup: configure API, klaviyo and other applications quik engage, razorpay magic checkout
• Automation & scheduling: set up workflows (for example, onboarding series, inactivity win-back, feature announcements) and make sure time-zone logic is correct.
• Analytics: implement event tracking that lets me see open rates, click-through rates, and downstream in-app actions.

If you have experience driving engagement through push marketing