Travel SEO & AEO Campaign

I run an early-stage online tourism platform and now need a focused SEO / AEO push that drives qualified visitors and, above all, turns them into leads I can convert into bookings.

The core metric is lead generation, so everything—keyword research, on-page fixes, structured data for answer engines, and authority building—should feed the lead funnel we already have in place. At the same time I want stronger brand visibility through a polished social media presence, specifically on Facebook, Instagram, and LinkedIn. Your strategy should weave these channels together, linking eye-catching travel content and offers back to lead-capture landing pages.

Tools such as Google Analytics 4, Search Console, SEMrush / Ahrefs, Facebook Business Suite, and LinkedIn Campaign Manager are the stack I’m comfortable with; please plan to use them for tracking and reporting.

Deliverables
• Comprehensive SEO / AEO audit with priority action list
• Full on-page & technical optimisation implemented
• Five high-converting landing pages written, designed, and published
• Off-page outreach securing 20+ quality, travel-relevant backlinks
• Three-month content + posting calendar for Facebook, Instagram, LinkedIn
• Monthly report detailing keyword gains, organic sessions, and new leads generated

Acceptance Criteria
1. Target keywords appear on page one within the campaign window.
2. Organic sessions rise by at least 30 %.
3. Lead volume from organic and social sources doubles vs. baseline month.

When you reply, outline your approach, timeline, and any travel or e-commerce results you’ve achieved before.