T-shirt Printing Explainer Video Creation

I am looking for a creative video freelancer to create a short-form YouTube video for my custom printing business.

This is a TEST PROJECT. If the work is a good fit, I will hire the freelancer for additional videos on an as-needed basis. There is no required monthly subscription or fixed number of videos. Sometimes I may need one video; other times I may need several.

### THE PROJECT

I have an existing 5-part educational email series explaining the different methods of T-shirt printing. The written content is already completed.

For this test, I will provide ONE of those emails as the subject matter.

Your job is to take that information and turn it into an engaging, approximately 45–60 second YouTube Short.

The finished video should also be suitable for repurposing on Facebook and Instagram Reels.

### THE CREATIVE APPROACH

I am NOT looking for a simple slideshow or a generic advertisement.

The purpose of this content is to provide genuinely useful information that people will want to watch and share.

Use your creativity and whatever production techniques and resources you feel are appropriate, including:

• AI-assisted video
• Stock footage
• Motion graphics
• Animation
• Product/mockup imagery
• Screen graphics
• Text and captions
• AI or professional voiceover
• Music and sound effects
• Other creative techniques you recommend

The subject matter for this test is T-shirt printing, so the video should feel professional, modern and visually relevant to the apparel/printing industry.

### THE "TROJAN HORSE"

There is an important second purpose to this content: **BRANDING.**

We want to educate people while subtly building recognition of our company.

The information should feel like valuable content first and advertising second.

The viewer should naturally become familiar with our company name and how to contact us without feeling like they are watching a traditional commercial.

Our branding/CTA is:

**inBox Printing & Tees**
**Printing by Text**
**Text Us 24/7**
**618.531.5292**

We want the company name and CTA incorporated into the video in a subtle but effective way.

Think of it as a "Trojan horse" approach:

**Give people something useful → build trust → build brand recognition → make it easy for them to contact us when they need printing.**

The branding should feel like part of the content, not something awkwardly pasted onto the end.

### NO ORIGINAL FILMING REQUIRED

This is a completely remote project.

You will NOT need to visit our business or shoot original footage.

You are expected to independently source or create the visual material necessary to produce the video.

We can provide additional information, images or other materials when useful, but I am looking for someone who can take ownership of the creative production rather than waiting for us to supply every element.

### HOW WE WILL WORK

I am the business owner and creative director.

My marketing assistant, Saniya, will provide the source material and can answer questions about the business or content when necessary.

You will be responsible for the creative execution and production of the finished video.

I will review the finished product and provide feedback and approval.

We will simply send you projects when we have content we want turned into videos. Some months may have one project; other times we may want several.

### WHAT I WANT FROM YOU

Please provide examples of short-form videos you have created, particularly:

• YouTube Shorts
• Instagram/Facebook Reels
• Educational or explainer videos
• AI-assisted videos
• Small-business promotional content

Please also tell me what video/AI tools you normally use.

For this initial project, I am primarily interested in your creativity, storytelling ability, visual quality and ability to turn written information into an engaging short-form video.

I am NOT looking for a highly produced television commercial.

I am looking for someone who can take good information, turn it into something people actually want to watch, and subtly build the inBox Printing & Tees brand at the same time.

This first project is intended to determine whether we are a good fit for future projects.