Startup Branding Advisor Needed
Budget / Salary£250–750
TypeFreelance project
LocationRemote
Posted1 hour ago
I’ve launched a young start-up and have a handful of logo drafts, a colour palette, and a rough mission statement, but I know they’re not working together as a coherent brand. I’m looking for an experienced brand officer to step in and guide me through the full process so everything—strategy, visuals, and messaging—fits perfectly.
Here’s what I’m hoping you can help me achieve:
• Audit what I already have, highlighting what should stay, what needs re-work, and what’s missing.
• Shape a clear brand strategy that reflects our market position, audience, and long-term goals.
• Refine or redesign our visual identity (logo, colour system, typography, imagery style) so it consistently shows up well on web, social, print, and pitch decks.
• Craft concise, on-brand messaging guidelines—tone of voice, taglines, elevator pitch, and key copy blocks we can drop straight into our marketing.
Deliverables I’ll need to walk away with:
1. Brand audit & recommendations report.
2. Brand strategy document (vision, mission, values, positioning, audience personas).
3. Visual identity toolkit (logo files, colour codes, typography specs, basic layout examples).
4. Messaging guide (core narrative, taglines, sample copy, tone-of-voice rules).
If you’re comfortable taking my scattered pieces and turning them into a unified brand foundation, please send over a brief outline of how you’d tackle the project, the key milestones you’d set, and a rough timeline.
Looking forward to building something remarkable together.
Here’s what I’m hoping you can help me achieve:
• Audit what I already have, highlighting what should stay, what needs re-work, and what’s missing.
• Shape a clear brand strategy that reflects our market position, audience, and long-term goals.
• Refine or redesign our visual identity (logo, colour system, typography, imagery style) so it consistently shows up well on web, social, print, and pitch decks.
• Craft concise, on-brand messaging guidelines—tone of voice, taglines, elevator pitch, and key copy blocks we can drop straight into our marketing.
Deliverables I’ll need to walk away with:
1. Brand audit & recommendations report.
2. Brand strategy document (vision, mission, values, positioning, audience personas).
3. Visual identity toolkit (logo files, colour codes, typography specs, basic layout examples).
4. Messaging guide (core narrative, taglines, sample copy, tone-of-voice rules).
If you’re comfortable taking my scattered pieces and turning them into a unified brand foundation, please send over a brief outline of how you’d tackle the project, the key milestones you’d set, and a rough timeline.
Looking forward to building something remarkable together.
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