Social Media Manager - Miélle Desserts

Miélle Desserts is looking for a freelance Social Media Manager to build and grow our presence on Instagram and Facebook.

We are a growing dessert brand with a small existing following. We are looking for someone who can take ownership of our social media, strengthen our brand presence, and help us reach a wider audience.

Responsibilities

- Develop and manage a monthly content strategy and calendar
- Create and publish 2 to 3 high-quality posts/reels per week, along with regular Stories
- Write engaging captions and create/edit visual and video content
- Manage comments, DMs, and audience interactions
- Track reach, engagement, follower growth, and content performance
- Provide monthly performance insights and recommendations
- Proactively identify content, trends, and opportunities for audience growth

Ideal candidate

- Experience managing Instagram and Facebook for food, dessert, hospitality, lifestyle, or consumer brands
- Strong understanding of Reels, Stories, and social media growth
- Good visual sense and strong copywriting skills
- Comfortable with Canva and video editing tools
- Able to work independently and bring creative ideas

To apply, please share

- Portfolio or examples of accounts you have managed
- Relevant experience and results
- Experience with food/dessert brands, if applicable
- Monthly fee and scope of work

We are looking to start soon and are keen to work with someone who can help establish and grow Miélle Desserts' online presence.