Social Media Coordinator

Location:
Guardian CorporateGuardian Dentistry Partners is looking for a creative, highly organized, and hands-on Social Media Coordinator to elevate social media across our growing network of dental practices.

At Guardian Dentistry Partners, we support a network of 200+ thriving practices across 15.5 states (shoutout, D.C.!). We’re also proud to have been named in the Inc. 5000 list of America’s fastest-growing private companies for the fourth consecutive year, ranking No. 2,915 overall and No. 14 among dental companies nationwide.
Our culture is rooted in integrity, collaboration, and purpose, and we believe our success comes from the strength of our partnerships and the people behind them. We bring together passionate, purpose-driven dental entrepreneurs who share a commitment to exceptional care while celebrating the unique qualities that make each partner and practice special.

This role will be dedicated specifically to social media, with a focus on creating engaging, authentic content that brings our individual practices, teams, doctors, and Guardian Dentistry Partners brand to life.

This is not simply a content-scheduling position. We are looking for someone who is comfortable behind the camera, editing Reels and TikToks, identifying trends, coaching local teams, and developing content strategies that can scale across a large organization.

The Social Media Coordinator will manage our social presence while also helping our practices become stronger content creators themselves through training, resources, and ongoing support.

Key Responsibilities

Content Creation & Social Strategy
Develop and execute social media content across Instagram, Facebook, TikTok, and emerging platforms

Create engaging short-form video content, including Reels and TikToks

Film, edit, and publish content featuring doctors, team members, patients when appropriate, office culture, education, technology, recruiting, and brand personality

Identify relevant social trends and translate them into content appropriate for dental practices and the GDP brand

Write engaging captions and social copy while maintaining individual practice brand voices

Build content strategies that balance scalable national content with authentic, office-specific content

Maintain social content calendars and ensure consistent posting across participating practices

Monitor performance and use social analytics to continually improve content

Practice Support & Training
Lead monthly virtual social media trainings and check-ins with participating practices

Teach office teams how to capture better photos and videos and create engaging social content

Develop simple content guides, prompts, shot lists, and best practices that make it easy for offices to participate

Serve as the primary social media resource for practice teams

Identify offices and team members who are strong content creators and help turn their ideas into scalable examples for the broader organization

On-Site Content Creation
Travel to each of GDP's eight regions approximately once per year to capture original content

Plan content shoots in advance to maximize the amount of usable content captured during each visit

Capture a mix of practice-specific and evergreen content, including educational videos, technology, team culture, recruiting, doctor features, trends, and personality-driven content

Organize and maintain a content library that can be repurposed across practices and platforms

Social Media Infrastructure
Support the continued rollout and management of social accounts across GDP practices

Ensure appropriate access, backup accounts, permissions, and account organization are maintained

Help establish scalable processes as GDP continues to grow beyond 160 locations

Partner with the broader marketing team to ensure social supports quarterly campaigns, brand initiatives, recruiting efforts, and practice-level priorities

What We're Looking For
2–4 years of experience in social media, content creation, digital marketing, or a related role

Strong experience creating and editing short-form video content

Proficiency with tools such as CapCut, Adobe Premiere Pro, Canva, or similar editing platforms

Comfortable filming content using both smartphones and professional/basic camera equipment

Strong understanding of Instagram, Facebook, TikTok, Reels, trends, algorithms, and platform best practices

Ability to take a broad strategy and translate it into creative, engaging content

Comfortable coaching and training people who may have little social media experience

Strong project management and organizational skills

Ability to manage content across a large number of brands and locations without sacrificing quality

Comfortable working independently and taking ownership of social strategy and execution

Strong communication and relationship-building skills

Willingness to travel approximately 8 regional trips per year

What Success Looks Like
Success in this role goes beyond simply increasing the number of posts published. This person will help GDP transition from primarily templated social media to a model where our practices have stronger local personalities, more original content, and teams that feel confident participating in social media.

Over time, we expect this role to drive:
More original and office-specific content

Increased use of short-form video

Stronger engagement across practice accounts

Greater participation from doctors and office teams

More consistent social presence across participating practices

A scalable content creation system that can support 200+ practices and continued growth

What's Waiting For You:

Competitive health, dental, vision, long-term and short-term disability, and life insurance plans

$65,000–$75,000 annually, based on experience.

Participation in a 401 (k) plan with company match

Remote workforce model & flexible schedule

The opportunity to engage in a values-based organization where all 2000+ (and growing) team members strive to exemplify our core values every day

FLSA Status:
ExemptWe are an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity or expression, national origin, age, genetic information, protected veteran status, disability status or other legally protected status. We will make reasonable accommodations for qualified individuals with disabilities unless doing so would result in an undue hardship.
Completion of this form is voluntary and will only be used to report on candidate demographics. Nothing contained in this form will be accessible or used in hiring or other employment decisions. Information provided will be recorded and maintained in a confidential file for reporting purposes only.
Originally posted on Himalayas