Small Animal Food Buyer Insights

I need actionable insights into the buyer behavior of small animal/pet food owners (e.g., hamsters, rabbits, guinea pigs). The focus is on understanding purchasing preferences, influencing factors, customer demographics, pricing sensitivity, and emerging market trends.

Main Tasks:
1. Collect reliable data from public datasets, industry reports, retail/e-commerce platforms, and online reviews.
2. Conduct analysis using tools like Python, R, or Power BI for accuracy and ease of presentation.
3. Deliver a structured report or dashboard with:
- Buyer behavior insights
- Preference drivers (e.g., price sensitivity, nutritional concerns)
- Customer segmentation and demographics
- Sentiment analysis if supported by available data
- Clear visualizations (charts, trend analyses)
4. Provide professional recommendations for market entry based on findings.

Expect concise but comprehensive data with reliable sourcing and a methodology note for future replication.