Shopify Women’s Clothing Store Design

I’m launching an online women’s apparel brand and want the entire Shopify presence built from the ground up and styled to feel fresh, modern, and minimalist. I already have product photography and copy ready; what I need is the technical and visual expertise to turn that content into a fully functioning storefront.

Scope of work
• Complete store setup: configuring shipping zones, payment gateways, taxes, collections, and all basic Shopify settings.
• Theme customization: adapt a modern, minimalist template (or create a custom one in Liquid) so the site feels clean, airy, and fashion-forward on desktop and mobile.
• Feature integration: implement product filtering, customer reviews, and wishlist functionality, ensuring each element matches the overall design language and performs smoothly.
• Launch-ready hand-off: basic SEO settings, speed optimisation, and a short walkthrough so I can handle day-to-day updates myself.

Acceptance criteria
1. Navigation, search, and filters work intuitively across devices.
2. Review and wishlist apps are installed, styled, and tested.
3. Pages load quickly and pass Shopify’s performance checks.
4. Store is handed over with no unresolved error messages in the Shopify admin.

If you’re comfortable blending Shopify theme coding (HTML, CSS, Liquid) with an eye for minimalist design, I’d love to see examples of previous fashion or lifestyle stores you’ve produced and hear how soon you could start.