Shopify Specialist for Halloween Store Management

I’m looking for an experienced E-commerce Specialist to help me prepare and manage my Shopify store for the upcoming Halloween season.

The main focus of this project will be researching seasonal opportunities, managing the Shopify store, testing products, and supporting online advertising for the US market.

I’m looking for someone with practical e-commerce experience who can contribute ideas and make useful recommendations rather than simply follow instructions.

WHAT YOU’LL WORK ON

Product & Market Research

Research Halloween trends and customer interests in the US
Identify potential seasonal products and niches
Analyze competitors, pricing, offers, and product positioning
Research products suitable for testing
Monitor seasonal market trends and customer demand

Shopify Store Management

Manage and update the Shopify store
Add and organize Halloween products
Improve product titles, descriptions, images, and collections
Review product pages and customer experience
Suggest improvements to store layout, offers, and product presentation

Advertising & Marketing

Assist with Meta/Facebook and Instagram Ads
Assist with Google Ads when appropriate
Develop different marketing angles for seasonal products
Test audiences, creatives, messaging, and offers
Monitor campaign performance
Review traffic, conversions, advertising costs, and sales
Recommend adjustments based on campaign data

Optimization

Identify products and campaigns that show potential
Analyze what is working and what needs improvement
Suggest new products, creatives, offers, or marketing approaches
Help optimize the store throughout the Halloween season