Shopify Expert for Store Overhaul & Marketing

Experienced Shopify Store Manager & Digital Marketing Specialist

PROJECT DESCRIPTION

I’m looking for an experienced freelancer to help manage and improve my Shopify e-commerce store and support its online marketing activities.

The ideal freelancer should have practical experience with Shopify, e-commerce, and digital advertising. Experience working with the US market is a strong advantage.

SCOPE OF WORK

Shopify Store Management

Manage and maintain the Shopify store
Add and update products
Organize collections and product categories
Review product pages and store content
Identify areas for improving the customer experience
Assist with general Shopify tasks when needed

Market & Competitor Research

Research relevant market trends
Analyze competitor stores and product positioning
Research customer interests and potential opportunities
Provide practical findings and recommendations

Digital Advertising

Assist with Meta/Facebook and Instagram advertising
Assist with Google Ads when appropriate
Set up and organize advertising campaigns
Test different audiences, creatives, and messaging
Monitor campaign performance
Review metrics and recommend improvements

Performance & Optimization

Review Shopify and advertising data
Identify areas that may be affecting store performance
Recommend improvements to product pages and marketing campaigns
Provide regular updates on completed work and findings