SEO Specialist (Ecommerce)

We are looking for an experienced, hands-on SEO Specialist to manage and improve the organic visibility of our ecommerce/catalogue website.

Key Responsibilities

- Conduct SEO audits and develop practical SEO strategies.
- Perform keyword research, competitor analysis and keyword mapping.
- Handle technical SEO including crawling, indexing, sitemap, robots.txt, canonical tags, page speed and Core Web Vitals.
- Optimize product and category pages, titles, meta descriptions, headings, content, images and internal links.
- Implement and optimize Schema/Structured Data.
- Manage SEO content creation and optimization based on search intent.
- Handle off-page SEO and quality link building.
- Manage Local SEO, including Google Business Profile and relevant business citations.
- Monitor Google Search Console, GA4, keyword rankings, traffic and conversions.
- Provide regular SEO reports and continuously identify new growth opportunities.

Requirements

- Strong practical understanding of SEO and search engines.
- Proven experience with ecommerce SEO.
- Hands-on experience with SEO tools, Google Search Console and GA4.
- Comfortable using AI tools for SEO research, analysis and content optimization.
- Ability to implement SEO improvements, not just provide recommendations.
- Please share relevant ecommerce SEO experience/case studies and expected timeline.