Senior Marketing Manager

Senior Marketing Manager – Technical SEO, Growth & Marketing Operations | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Senior Marketing Manager / Head of Marketing Operations to lead and execute high-impact initiatives across Technical SEO, content, organic growth, digital marketing, and marketing operations.
This is a high-ownership, hands-on role for someone who can combine strategic marketing thinking with strong execution. You’ll be responsible for driving organic growth, managing marketing systems and workflows, overseeing website and SEO initiatives, coordinating campaigns, and using AI to improve marketing speed and scalability.
This is not a role for someone who only delegates. The ideal candidate is comfortable developing strategy and personally driving execution in a fast-moving environment.
If you’re deeply experienced in SEO, technically comfortable with modern websites, and AI-first in how you approach marketing, this role is a strong fit.
What You’ll Own
Marketing Strategy & Growth

Develop and execute marketing initiatives across multiple digital channels

Drive organic growth through SEO, content, and digital marketing

Identify new opportunities to increase traffic, visibility, engagement, and revenue

Coordinate ongoing marketing campaigns and priorities

Support revenue-focused marketing initiatives

Track performance and adjust strategies based on results

Technical SEO & Organic Growth

Lead Technical SEO strategy and execution

Conduct technical, on-page, and content SEO audits

Identify and resolve issues affecting crawling, indexing, site architecture, and organic performance

Develop and execute backlink and authority-building strategies

Conduct keyword, competitor, and search opportunity research

Monitor rankings, organic traffic, and SEO performance

Stay current with evolving SEO, AIO, and AI-driven search strategies

Translate SEO insights into clear execution priorities

Website Management & Optimization

Manage website projects using ASTRO, headless WordPress, or similar CMS technologies

Coordinate website updates, landing pages, and optimization initiatives

Work closely with developers and designers on implementation

Maintain strong site performance, usability, and SEO fundamentals

Identify opportunities to improve website conversion and organic visibility

Ensure website projects remain aligned with broader marketing objectives

Content & Social Media

Create and oversee consistent social content across Instagram, Facebook, and X (Twitter)

Manage production of blogs, articles, promotional materials, and other marketing content

Support PR and outreach initiatives

Develop content around SEO opportunities and broader marketing objectives

Collaborate with designers and developers on creative execution

Maintain consistent messaging, branding, and positioning across channels

Marketing Operations & Systems

Build and maintain efficient marketing workflows and operational processes

Coordinate marketing projects across internal teams and external partners

Maintain visibility into deadlines, ownership, and deliverables

Manage reporting systems and performance tracking

Support quarterly reporting and shareholder updates

Identify operational bottlenecks and implement improvements

Ensure campaigns and marketing projects move from planning to execution efficiently

AI & Marketing Automation

Use AI tools to accelerate content production, SEO research, analysis, and marketing execution

Build and improve AI-assisted marketing workflows

Identify repetitive tasks that can be automated or streamlined

Experiment with emerging AI tools and practical marketing applications

Use AI to improve research, ideation, reporting, and operational efficiency

Help establish an AI-first approach across the marketing function

Analytics & Performance Reporting

Monitor marketing, SEO, website, and campaign performance

Analyze trends and identify growth opportunities

Maintain clear reporting for leadership

Support quarterly performance analysis and business updates

Translate marketing data into actionable recommendations

Ensure marketing activity remains connected to business and revenue outcomes

Crisis & Brand Management

Support crisis-response marketing initiatives when required

Coordinate time-sensitive communications across appropriate channels

Maintain professionalism and responsiveness during high-priority situations

Ensure brand messaging remains accurate and consistent during critical events

Requirements
Must-Have

Proven experience in a senior marketing, growth, SEO, or marketing operations role

Strong hands-on expertise in Technical SEO and organic growth

Experience conducting SEO audits and implementing optimization strategies

Experience with backlink analysis and SEO tools

Experience managing websites using ASTRO, WordPress, headless CMS, or similar technologies

Experience with Google Ads

Strong understanding of AI tools and their application to marketing workflows

Experience managing cross-functional marketing projects

Strong analytical and reporting capabilities

Excellent written and verbal English communication skills

Ability to independently develop and execute marketing initiatives

Comfortable working remotely during U.S. business hours

Nice to Have

Active involvement in the SEO or digital marketing community

Experience with HubSpot, Slack, Asana, or similar platforms

Experience in luxury, hospitality, lifestyle, or travel-related industries

Experience supporting crisis-response marketing

Familiarity with Revenue Operations and marketing analytics

Experience with AI-powered search optimization

Experience coordinating developers and designers on website initiatives

Tools & Tech
ASTRO | WordPress | Headless CMS | Google Ads | SEO & Backlink Analysis Tools | AI Tools | HubSpot | Asana | Slack | Marketing Analytics & Reporting Platforms
What Makes You a Strong Fit

You combine strategy with hands-on execution

You understand Technical SEO beyond basic keywords and content optimization

You’re comfortable working with websites, developers, and technical systems

You can manage multiple marketing initiatives without losing visibility

You proactively identify opportunities and solve problems

You use AI as a core part of your marketing workflow

You’re analytical but can translate data into practical action

You communicate clearly with both technical and non-technical stakeholders

You’re comfortable taking ownership without heavy oversight

What a Typical Day Looks Like
A typical day may include:

Reviewing organic traffic, rankings, and SEO performance

Identifying technical SEO opportunities or website issues

Coordinating content creation and campaign execution

Reviewing or publishing social media content

Managing website updates with design and development teams

Analyzing backlink and organic growth opportunities

Building or improving an AI-assisted marketing workflow

Reviewing marketing performance and reporting

Coordinating priorities across internal and external stakeholders

Identifying new opportunities to improve growth and operational efficiency

In short: you drive marketing execution, operational structure, technical SEO, and organic growth across the business.
Key Metrics for Success

Organic traffic and search visibility growth

Improvements in Technical SEO performance

Website performance and optimization improvements

Consistency and quality of content production

Growth in digital engagement and visibility

Effective campaign execution

Marketing workflow efficiency

Accurate and actionable performance reporting

Successful implementation of AI-driven marketing systems

Marketing contribution to broader business and revenue objectives

Why This Role Stands Out

High ownership across marketing, SEO, content, and operations

Direct impact on organic growth and digital visibility

Opportunity to combine strategic thinking with hands-on execution

Work closely with leadership, designers, developers, and external partners

Build and implement AI-first marketing workflows

Fully remote environment

Opportunity to grow further into Head of Marketing, Growth Lead, Marketing Operations Director, or Digital Marketing Director

Interview Process

Initial Screening Call

Spark Hire Video Interview

Recruiter Interview

Final Interview with Leadership

Offer & Onboarding

Apply Now
If you’re a Senior Marketing Manager who combines deep Technical SEO expertise with hands-on digital marketing, strong operational execution, and an AI-first approach, we’d love to hear from you.
Apply now and take ownership of high-impact marketing initiatives that drive organic growth, improve digital performance, and build scalable marketing operations.
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Originally posted on Himalayas