School Outreach Lead Gen Ads

I run GNR Robotics and want our hands-on robotics curriculum adopted by more schools. To make that happen I need a social media advertising push that targets principals, coordinators, and other decision-makers on Facebook, Instagram, and LinkedIn with the clear objective of generating qualified leads.

You will plan, build, and manage the campaigns from start to finish. I’ll provide brand assets, course details, and testimonials; you convert them into scroll-stopping creatives, persuasive copy, and precise targeting that funnel interested schools straight into my inbox or CRM.

Success is defined by the volume and quality of enquiries requesting a demo or meeting. Please explain in your proposal how you will segment audiences, choose ad objectives, set up lead forms or landing pages, run A/B tests, and report key metrics such as cost-per-lead and conversion rate.

Deliverables:
• Strategy and audience blueprint for all three platforms
• Ad creatives (static, carousel, or short video) with copy ready to upload
• Live campaigns launched in my accounts with tracking and pixels configured
• Weekly performance reports plus optimisation recommendations

Proven experience with Facebook Ads Manager, Meta Business Suite, and LinkedIn Campaign Manager is essential, and past work in education or B2B lead generation is a strong advantage. I would like the first ads live within two weeks of hire; timelines after that are open to your expert guidance.