Organic SEO & Social API Integration

The project focuses on lifting sales and conversions through a comprehensive organic growth strategy. Traffic volume alone is not enough for us; every initiative must translate into measurable revenue.

First, the site needs a full-scale SEO overhaul—on-page, off-page, and technical. Expect to audit current pages, refine metadata, optimise copy around intent-driven keywords, fortify internal linking, accelerate load times, and address crawl or indexing issues. A credible backlink profile is equally important, so outreach and authority-building campaigns will be part of the mix.

At the same time, I want our social presence to feed data and engagement directly into the site. Integrating major social media APIs will allow dynamic content pulls, single-sign-on, tracking pixels, and richer analytics that connect social activity to on-site conversions.

Deliverables
• Complete SEO audit report with prioritised fixes
• Implementation of agreed on-page, off-page and technical actions (code commits or CMS changes documented)
• Social media API integration (Facebook/Instagram, X/Twitter, LinkedIn, etc.) with clear documentation and testing logs
• Conversion-focused performance dashboard in Google Analytics or a similar platform highlighting traffic sources, goal completions and revenue impact

Success is defined by improved organic rankings for target keywords, higher qualified traffic, and a sustained uplift in sales attributed to these channels.