Meta Ads Sales Boost

Driving more paid conversions from my digital products is the next milestone for my business, and Meta Ads will be the engine behind it. The campaign must speak to national customers only—no regional or international splits—so precise geo-targeting and clear audience segmentation are essential.

Scope of work
• Strategy & setup: structure a full-funnel campaign in Meta Ads Manager, wire it to the Meta Pixel and relevant conversion events, and align objectives strictly with “Purchase”.
• Creative & copy: produce scroll-stopping static or video ads, write concise copy that highlights value and urgency, and keep all assets compliant with Meta’s policies.
• Optimisation & reporting: run iterative tests on audiences, placements, and bidding; scale winners; and provide weekly reports that track ROAS, CPA, and overall sales volume.

Acceptance criteria
A campaign is considered complete when it has been live for at least two full optimisation cycles, shows consistent conversions, and delivers a clear, data-backed improvement in sales against the pre-campaign baseline.

Meta Business Suite, Ads Manager, Pixel/Event Manager, and Google Analytics are the core tools expected throughout the engagement.