Marketing Manager

If you’ve successfully run fully integrated inbound marketing campaigns to drive demand generation and are ready for your next challenge, we need you!! Come and join the friendly and fast paced team at ScaleXP where you can make real a difference.
You will be responsible to a wide range of marketing activities, from email campaigns to SEO to referral marketing. Key responsibilities include:

Create & execute inbound marketing campaigns

Drive inbound enquiries through organic SEO, app store listings, content marketing, and social media.

Test and scale paid channels including paid search

Optimise and scale our email outreach campaigns

Craft a content strategy that targets all stages of the buyer's journey, from awareness to decision

Report on campaign performance using analytics tools

Improve and manage the company’s website, optimising to educate the market and convert leads

You will have 3 to 5 years experience in B2B marketing, with ambitions to have greater impact and responsibility.
Ideal skills and experience include:

3 - 5 years experience in B2B marketing

Expertise in inbound marketing campaigns

In-depth knowledge of SEM, both organic and paid

Prior experience marketing to the accounting and bookkeeping channel

Expertise in website conversion optimisation

Exposure to email marketing, both outbound and lead nurture

Data oriented, fluency using analytics

Ability to collaborate on financial content

Native English speaker, strong written communication

Motivated, organised and ability to think both analytically and creatively

Proactive, self-starter approach

Experience working in a fast paced environment, with a strong understanding of how to iterate quickly

Package, Perks & Benefits

Opportunity to join an amazing and committed team, which has already ‘walked through walls’ to deliver solutions to our customers

The potential to have huge impact on thousands of companies across the UK (and later globally)

Hybrid working

Competitive salary

Generous package of stock options to ensure you benefit from the company's growth

Flexible working hours, from 25 - 40 hours per week; you set the schedule, which can vary between term time and school holidays.

ScaleXP is a high growth company creating an innovative software platform which revolutionises financial reporting and the month end process for SMEs and their accountants. The company is just 18 months old but has already been recognised for its innovation, with support from some of the most prestigious early stage investment groups in the UK.
Originally posted on Himalayas