Local Meta Ads Lead Generation

I run a car-detailing service and want a steady flow of new inquiries from people right here in town. I already have a modest monthly ad budget set aside; what I need now is an experienced Meta Ads manager who can turn that spend into booked jobs.

The mandate is clear: build and optimise Facebook and Instagram campaigns whose sole purpose is to generate leads. You’ll focus on tight, city-level targeting, lean into video creatives (that’s the format that converts best for us), and continually tweak audiences, placements and copy to keep cost-per-lead as low as possible.

Here’s how I picture our collaboration working:
• Campaign set-up, including pixel events and lead objectives
• Ongoing optimisation and creative testing throughout the month
• Brief weekly check-ins so I know what’s happening
• End-of-month report covering spend, leads generated and CPL

I’m not looking for website fixes, SEO work or organic content—strictly paid ads management. If you’ve scaled local or service-based businesses before and can share past results, I’d love to see them. Let’s chat about the first month and start booking more cars.