Lead-Generating Social Strategy
Budget / SalaryHourly project
TypeFreelance project
LocationRemote
Posted1 hour ago
I need a results-driven social media plan that turns Facebook, Instagram, and LinkedIn activity into qualified leads as quickly as possible. The strategy should outline how to position my brand on each platform, map a clear content calendar, and specify paid or organic tactics that accelerate conversion.
Key deliverables
• Platform-specific approach for Facebook, Instagram, LinkedIn
• 30-day content calendar with post copy, creative direction, and cadences
• Recommended ad funnels, targeting parameters, and budgets
• Lead-capture workflow (landing pages, forms, or in-app features)
• KPI framework and simple reporting template so I can track cost-per-lead and ROI
Acceptance criteria
• All deliverables supplied in editable formats (Google Sheets/Docs or similar)
• Each platform plan must show how it contributes directly to lead generation, not just reach or engagement
• Strategy ready for immediate implementation upon hand-off
The timeline is tight—I’d like the full package delivered ASAP, so please build efficiency into your process without sacrificing depth or practicality.
Key deliverables
• Platform-specific approach for Facebook, Instagram, LinkedIn
• 30-day content calendar with post copy, creative direction, and cadences
• Recommended ad funnels, targeting parameters, and budgets
• Lead-capture workflow (landing pages, forms, or in-app features)
• KPI framework and simple reporting template so I can track cost-per-lead and ROI
Acceptance criteria
• All deliverables supplied in editable formats (Google Sheets/Docs or similar)
• Each platform plan must show how it contributes directly to lead generation, not just reach or engagement
• Strategy ready for immediate implementation upon hand-off
The timeline is tight—I’d like the full package delivered ASAP, so please build efficiency into your process without sacrificing depth or practicality.
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