Lead-Generating Content Campaign

I need a full-fledged content marketing campaign whose sole purpose is to generate qualified leads. The audience I care about is very specific—Car Buyers—so every idea, headline, asset and call-to-action has to resonate with people who are actively researching or ready to purchase a vehicle.

Here’s what I expect:

• A concise campaign blueprint that spells out topics, angles, publishing cadence and the lead-capture journey.
• Creation (or clear instructions for creation) of the core content pieces that will hook Car Buyers and push them toward a form fill or demo request.
• An outline of the tracking and optimisation steps I should follow so we can see which assets are pulling in leads and where we need to tweak copy or placement.

I already have a basic brand guide and access to Google Analytics, so you can jump straight into strategy and production. Show me relevant examples of past lead-gen content in the automotive or similarly considered-purchase space, and let me know how quickly you can deliver the first draft of the campaign plan.