Lead-Gen Google Ads for Pest Control

I need a sharp Google Ads specialist to drive steady, high-intent leads for my local pest control service. The focus is strictly on my service area, so every campaign, ad group, and keyword list must zero-in on nearby searchers looking for immediate help with rodents and insects.

Here’s what I’m after: create and manage search and map campaigns, write compelling copy that highlights our fast response and guarantees, set up precise location and call extensions, and build conversion tracking that shows how many calls or form fills each ad produces. I’m happy to supply existing keywords, negative terms, and seasonal promos, but I expect you to refine them, optimise bids, and run A/B tests so cost per lead keeps dropping over time.

Reporting needs to be clear and concise—weekly snapshots of spend, clicks, conversions, plus your action plan for the week ahead. As soon as the first campaigns are live I want to see call recordings or form submissions coming through, so please be confident with Google Tag Manager, Google Ads Editor, and basic landing-page CRO best practices.

If you’ve scaled local lead gen accounts before—especially in home services—this should feel familiar. Let’s get the phones ringing.