Launching Business-Finance YT/TikTok Channel

I’m starting a YouTube/TikTok channel from scratch focused on business/finance, primarily in the alternative assets space. I need help building the brand and a macro-level content roadmap to create the best possible starting point, and I’m open to collaborating on scripts (especially tone and keeping it engaging).
Scope of work
- Create the channel brand for a YouTube/TikTok business/finance channel focused on alternative assets - Develop overarching content ideas for the channel - Provide a macro-level roadmap to jump-start the channel and establish a strong starting point - Collaborate on script direction and development (tone + keeping it engaging), since individualized scripts are not written yet
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References
- Inspiration: InvestmentJoy https://www.youtube.com/watch?v=ZLTLEQR55Ww https://www.youtube.com/watch?v=whzt25QxRw0 https://www.youtube.com/watch?v=rb6Rw57hwPQ https://www.youtube.com/watch?v=oKMnRKMxDNs&t=1084s - Occasional inspiration: Spencer Cornelia business fraud/failure style (but for business/real estate) https://www.youtube.com/watch?v=Gcm8UNBDua4&t=441s&pp=ygUQc3BlbmNlciBjb3JuZWxpYQ%3D%3D https://www.youtube.com/watch?v=2mlJ9kpHiTo&pp=ygUQc3BlbmNlciBjb3JuZWxpYdIHCQkaDAGHKiGM7w%3D%3D