Instagram Reels UGC Testimonial Ad -- 2
Budget / Salary₹12,500–37,500
TypeFreelance project
LocationRemote
Posted9 hours ago
I need a short, vertical product-testimonial that feels like genuine user content yet still delivers a polished, professional feel. The final video will run on Instagram Reels, so it has to catch attention within the first two seconds, explain the key benefits clearly, and close with a direct call to action that nudges viewers toward conversion.
Tone & style
• Professional and informative, never sales-pitchy
• Natural pacing, authentic voice, minimal on-screen text that matches brand fonts and colours
What you will handle
• Craft a concise script or refine the one I supply
• Record the testimonial in 9:16, 1080×1920, 15–30 seconds
• Edit in-app style: light music bed, burned-in captions, on-trend transitions
• Deliver the finished MP4 plus any optional raw takes I can reuse later
Acceptance criteria
1. Hook in first 2 s clearly tied to the product’s core problem.
2. Three distinct benefit points woven into the narrative, no jargon.
3. Clear CTA in the last frame, formatted for Reels.
4. Clean audio, even lighting, no heavy filters, and compliance with provided brand guidelines.
Fast turnaround and open communication are essential; please confirm your timeline along with a quick example of similar Reels work when you respond.
Tone & style
• Professional and informative, never sales-pitchy
• Natural pacing, authentic voice, minimal on-screen text that matches brand fonts and colours
What you will handle
• Craft a concise script or refine the one I supply
• Record the testimonial in 9:16, 1080×1920, 15–30 seconds
• Edit in-app style: light music bed, burned-in captions, on-trend transitions
• Deliver the finished MP4 plus any optional raw takes I can reuse later
Acceptance criteria
1. Hook in first 2 s clearly tied to the product’s core problem.
2. Three distinct benefit points woven into the narrative, no jargon.
3. Clear CTA in the last frame, formatted for Reels.
4. Clean audio, even lighting, no heavy filters, and compliance with provided brand guidelines.
Fast turnaround and open communication are essential; please confirm your timeline along with a quick example of similar Reels work when you respond.
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