Google Ads for Lead Generation

I need a focused Google Search campaign built to bring qualified leads straight into my pipeline. The goal is simple: turn searches into enquiries. I already have a working keyword list, so your first task will be to refine it, group it logically, and flag any obvious gaps.

Once the keywords are squared away, set up the campaign structure inside Google Ads, write persuasive search-ad copy, and build responsive extensions that encourage prospects to call or fill out my form. Accurate conversion tracking is a must—please link Google Tag Manager and Google Analytics so every lead is recorded and attributed correctly.

While this first phase is strictly Search, I’m open to exploring Display or YouTube retargeting after we see solid results, so keep future expansion in mind when you organise the account.

Deliverables
• Polished keyword list with match-types
• Live Search campaign, ad groups and ad copy
• Conversion tracking tested and verified
• Short launch report outlining settings, bids and next-step optimisation ideas

If you have recent success with lead-gen on Google Search, let’s talk timelines and milestones.