Global Muslim App Subscriber Acquisition

I’ve just launched a new Muslim-focused mobile app that blends three pillars—social connection, marriage matchmaking, and structured Islamic learning. Now I need a growth partner who can bring in a steady stream of real, engaged users and guide them to meaningful in-app actions.

Target audiences
• Single Muslims actively searching for a spouse
• Muslims of any status interested in faith-based learning and wider community engagement
• Parents or family members who traditionally help with the marriage search

Geographies in scope
United States & Canada, the United Kingdom & wider Europe, plus the Middle East, North Africa, and South Asia.

Core success actions after install
1. Create a detailed marriage profile
2. Enroll in at least one lesson or learning group
3. Join community spaces and begin interacting

What I need from you
• A channel mix and campaign plan tailored to each region and audience persona (paid social, Google UAC, influencer outreach, ASO, or any proven tactic you recommend)
• Compelling ad creatives and copy that respect Islamic values while driving curiosity and trust
• Clear KPIs for installs, cost per install, funnel conversion to the three post-install actions, and 30-day retention
• Weekly performance reports with optimisation suggestions and executable next steps

Acceptance criteria
• Campaign live within one week of asset hand-off
• Minimum agreed install volume per region, with verifiable analytics access
• At least 40 % of new users completing one of the listed core actions within seven days of install

If you’ve scaled faith-based or community apps before, or you simply know how to stretch ad spend for maximum impact, let’s put together a plan and start growing this ummah-centric platform.