Family-Focused Groovy Rootz Promotion

I’m looking for a savvy promoter who can make Groovy Rootz a familiar name among Utah families. The brand already has its identity and messaging nailed down; what’s missing is a strategic push that speaks to parents while still feeling fresh and fun for kids.

Here’s what I need from you:
• A concise promotion plan that maps out channels, timelines, and family-friendly touchpoints across Utah
• Creative assets or direction that fit the Groovy Rootz vibe (think upbeat, welcoming, and easy to share)
• Execution or clear guidance on tactics—be it targeted social media, partnerships with local family events, or eye-catching flyers in community hubs
• Metrics you’ll track so we can see exactly how awareness and engagement grow over the campaign period

If you’ve successfully connected brands with family audiences—especially in Utah’s unique market—I’d love to see your approach and a brief portfolio sample. Let’s get Groovy Rootz in front of the families who’ll appreciate it most.