Digital Marketing/SEO Specialist for Website Revamp

I am looking for a # Digital Marketing + Website Update Specialist Needed for Established Construction Company

We are an established licensed construction company in the Sacramento/Placer County, California area looking for an experienced digital marketing professional to help modernize and improve our existing website and increase the number of qualified leads we receive online.

Our current website is **QuickCreationsNow.com**.

We specialize in decorative concrete, stained concrete, epoxy flooring, concrete countertops, remodeling, kitchens and bathrooms, ADUs, general construction, outdoor living and other specialty construction services.

We are **not looking to simply make the website look prettier**. Our goal is to improve the website, improve our Google presence, and generate actual phone calls, estimate requests and qualified construction leads.

We would like someone who can help us with:

* Review/audit our existing website and tell us what should be kept, changed, rewritten or redesigned.
* Modernize the website while keeping the personality and branding of our company.
* Improve the mobile version of the website.
* Organize our project photos and portfolio/before-and-after work so customers can easily see what we do.
* Improve our service pages and create additional service pages where needed.
* Rewrite website content so it is professional, easy for customers to understand and optimized for Google.
* Perform keyword research for our construction services and the areas we serve.
* Handle **Local SEO**, including page titles, descriptions, headings, internal links, location/service pages, schema and other on-page SEO.
* Review and optimize our **Google Business Profile**.
* Set up/review **Google Analytics 4 and Google Search Console**.
* Make sure phone calls, contact forms and quote requests are properly tracked as conversions.
* Help improve website speed and overall user experience.
* Create and/or manage **Google Ads** campaigns targeting homeowners who are actively searching for our services.
* Create and/or manage **Facebook and Instagram/Meta advertising**.
* Help write ad headlines, descriptions and marketing copy.
* Help determine which of our services should be advertised and which markets/areas we should target.
* Create or recommend landing pages for advertising campaigns when appropriate.
* Set up Meta Pixel/Google conversion tracking as needed.
* Provide understandable monthly reporting showing leads, calls, traffic, advertising costs and results.

## Experience We Are Looking For

We prefer someone who has worked with **contractors, home improvement companies, construction companies or other local service businesses**.

Please send us examples of websites you have improved and examples of SEO, Google Ads or Meta/Facebook campaigns you have personally managed.

We want someone who understands that our goal is not simply website traffic. **Our goal is qualified customers calling us and requesting estimates.**

## Please Include the Following in Your Proposal

Please review our existing website before responding.

Tell us:

1. What you think needs to be improved on our current website.
2. What you would recommend doing first.
3. Whether you personally handle website work, SEO, Google Ads and Facebook/Instagram advertising or whether other people on your team perform some of those services.
4. Examples of similar contractor/local-service businesses you have worked with.
5. What results you achieved for those companies.
6. What you would charge for the **initial website/SEO setup and improvements**.
7. What you would charge **monthly for ongoing SEO**.
8. What you would charge **monthly to manage Google Ads**.
9. What you would charge **monthly to manage Facebook/Instagram Ads**.
10. Whether ad-writing, graphics/creative and landing pages are included or charged separately.
11. Approximately what advertising budget you would recommend we start with. The advertising budget should be quoted separately from your management fee.
12. What reports we will receive each month and what measurements you use to determine whether the marketing is working.

We want all website accounts, domain accounts, Google accounts, Google Ads accounts, Google Business Profile, Analytics, Search Console, Meta/Facebook accounts, advertising accounts and created content to remain **owned and controlled by our company**. We will give the freelancer appropriate access rather than transferring ownership of our accounts.

We are interested in finding the right person for the initial project and, if we work well together and see results, potentially developing an ongoing monthly relationship.
Please go to my web page and look at it let me know what you think i would need quickcreationsnow.com