Digital Marketing & Website Traffic Acquisition – Saudi Arabia & GCC

We are looking for an experienced Digital Marketing / Performance Marketing Freelancer to actively promote the Thinkers Lab Corporate Football Championship – Season 2 and generate qualified traffic to our official website:
corpcup.thinkerslab.net
Important: This is NOT an SEO Project
Our website already has its own SEO setup and management.
We are not looking for SEO services, backlinks, guest posts, or link-building packages.
We are looking for a digital marketer who can actively promote the website and bring real, relevant visitors through digital marketing campaigns and audience targeting.
Main Goals
Increase qualified website visits.
Build strong awareness of CorpCup in Saudi Arabia.
Expand awareness into GCC markets.
Reach corporate professionals as well as football and sports audiences.
Generate traffic through paid and organic digital marketing activities.
Increase repeat website visits during the championship.
Build a measurable audience that can eventually support the sale of website advertising banners and digital sponsorships.
Establish CorpCup as a recognized corporate sports platform in Saudi Arabia and eventually the GCC.
Target Market
Phase 1 – Saudi Arabia
Primary focus on Jeddah, Riyadh and Dammam/Khobar.
Phase 2 – GCC
UAE, Kuwait, Qatar, Bahrain and Oman.
Target Audience
We want to reach:
Corporate employees and professionals
HR & Employee Engagement professionals
Marketing & Brand professionals
Business owners and senior management
Football and sports audiences
Companies interested in corporate sports
Potential sponsors and advertisers
What We Need From the Freelancer
Develop and execute a website traffic acquisition strategy using the most effective digital channels.
This may include:
Meta Ads – Instagram & Facebook
LinkedIn campaigns
Google Ads / Display
YouTube
Relevant social media platforms
Retargeting campaigns
Content promotion
Sports and corporate digital communities
Other recommended traffic acquisition channels
The freelancer should determine the right channel mix based on cost, audience quality and website traffic performance.
Campaign Approach
We want the campaign to create different reasons to visit the website throughout the championship journey:
Before the Championship Build awareness, introduce participating companies, promote championship news and drive website discovery.
During the Championship Drive stronger and repeat traffic through fixtures, results, standings, statistics, match updates, news and other championship content.
After the Championship Maintain audience engagement through results, highlights, statistics and championship content while developing the website's commercial advertising value.
Measurement & KPIs
Success should be measured primarily through website performance, not simply social media impressions.
We want to track:
Website users / visitors
New users
Returning visitors
Page views
Sessions
Engagement
Traffic source
Cost per website visitor
Saudi vs. GCC traffic
Campaign-generated traffic
Most visited website sections
Repeat visits during the championship
GA4 or equivalent tracking should be used to measure and report performance.
Long-Term Commercial Objective
Our goal is to build CorpCup into a digital platform with a real and measurable audience.
As traffic grows, we intend to commercially offer brands and partners:
Website advertising banners, digital sponsorship visibility and other advertising opportunities before, during and after the championship.
Therefore, traffic quality, audience relevance and measurable website engagement are more important to us than impressions or follower numbers.
What to Include in Your Proposal
Please provide:
Your recommended digital marketing strategy.
Which paid/social channels you recommend and why.
Your recommended Saudi Arabia launch plan.
Expected website traffic based on the proposed media budget.
Expected cost per website visit/click.
Recommended monthly media budget.
Your management fee.
Campaign timeline.
Examples of previous website traffic campaigns.
Your reporting and optimization approach.
Please Note
Do not submit an SEO-only proposal.
SEO, backlink building and guest posting are not the scope of this project.
We specifically need a Digital Marketing / Performance Marketing specialist capable of generating genuine, targeted and measurable website traffic.
Bot traffic, purchased traffic, traffic exchanges or artificial traffic-generation methods will not be accepted