Corporate Identity for Product Launch

via Freelancer ·

Budget / Salary30–250 NZD
TypeFreelance project
LocationRemote
Posted1 hour ago
Launching a new physical product in a fast-growing consumer market, I need a cohesive corporate identity that can be rolled out across every touchpoint the moment we go live. The brand name and core positioning are set; what’s missing is the visual and verbal system that will make the launch unmistakable and memorable.

Here’s what I expect to receive:
• Master brand style guide detailing logo usage, colour palette, typography hierarchy, photography style and tone of voice.
• Print-ready packaging artwork for two SKUs, built to dielines I will supply.
• Stationery set (business card, letterhead, email signature) plus social media profile and post templates ready for Canva or Adobe XD.
• Final assets delivered as layered source files (AI/PSD/INDD or equivalent) alongside optimised PNG/SVG/PDF exports.

I’ll provide existing market research, mood-board references and packaging dimensions on acceptance. The design must translate well to both matte and glossy finishes and stay legible at small sizes. Once delivered, the identity should be flexible enough to accommodate future product extensions without losing recognisability.

Please share a concise portfolio of relevant corporate identity projects for physical products and outline your proposed timeline from concept to final hand-off. I plan to select a designer within a week so we can move straight into mood exploration and initial concepts.
graphic design logo design branding corporate identity business card design adobe illustrator visual design adobe photoshop
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