Content Strategy and Calendar Expert

My small business is publishing without a clear direction, so I need a proven content strategist who can turn scattered ideas into a data-driven plan. Your first assignment is to audit what we have, research what our key competitors are doing, and shape a strategy that aligns with SEO best practices and our business goals.

Here’s what I expect to receive:
• A concise strategy document outlining target audiences, core topics, positioning, and measurable objectives
• A competitor analysis highlighting content gaps and quick-win opportunities (feel free to use tools such as Ahrefs, SEMrush, or similar)
• A 3-month posting calendar that shows frequency, channels, and themes
• Briefs for our writers—clear enough that they can draft without extra back-and-forth

Results matter to me. Please share two or three past projects where your strategy directly improved traffic, leads, or engagement, and explain the metrics you used to prove success.

My budget is $20 per hour and I’m aiming for an initial engagement of roughly 5-10 hours a week. If the collaboration delivers solid results, I’d like to extend this into an ongoing partnership covering quarterly updates and performance reviews.

To confirm you’ve read everything, start your proposal with the word “STRATEGY,” then tell me:
• A bit about your background in content strategy and SEO
• The tools you rely on most
• How many hours per week you can commit

I’m ready to move quickly once I find the right fit, so detailed, relevant proposals will stand out.