Comprehensive Website Overhaul with SEO Optimization

# Website Redesign & SEO Specialist Needed

We are looking for an experienced **web designer and SEO specialist** to completely redesign and optimize our existing website:

**https://ecentralmarketplace.com/**

The goal is to create a **modern, professional, user-friendly website** that is optimized for search engines, mobile devices, and conversions.

### Project Scope

#### 1. Complete Website Redesign

* Redesign **every existing page** of the website.
* Create a clean, modern, professional, and easy-to-navigate layout.
* Improve the overall user experience (UX/UI).
* Ensure the website is fully responsive and optimized for desktop, tablet, and mobile.
* Improve page structure, navigation, calls-to-action, and conversion opportunities.
* Use professional, relevant, high-quality images throughout the website.
* Maintain consistent branding, fonts, spacing, and visual design.

#### 2. SEO Content & Keyword Optimization

* Research relevant and high-value SEO keywords for the business.
* Rewrite and improve existing website content to be **SEO-friendly and conversion-focused**.
* Naturally incorporate target keywords throughout the appropriate pages.
* Optimize content for search intent while keeping it easy and engaging for visitors.
* Avoid keyword stuffing or AI-generated content that sounds unnatural.

#### 3. On-Page SEO

Optimize every page, including:

* H1, H2, and H3 headings
* SEO page titles
* Meta descriptions
* URL structure
* Image alt text
* Internal linking
* Keyword placement
* Content structure
* Image optimization
* Mobile optimization
* Page speed recommendations
* Schema/structured data where appropriate

#### 4. Technical & Back-End SEO

Review and optimize the website's back-end SEO, including:

* SEO settings
* XML sitemap
* Robots.txt
* Canonical tags
* Indexing settings
* Broken links
* Redirects
* Duplicate content issues
* Site structure
* Google Search Console-related issues
* Google Analytics/tracking setup if needed
* Technical issues that could negatively affect search visibility

#### 5. Off-Page SEO

Provide an initial **off-page SEO strategy and recommendations**, including:

* Local SEO opportunities
* Business citations/directories
* Backlink opportunities
* Link-building strategy
* Brand mentions
* Local search optimization
* Recommendations for improving domain authority and organic visibility

### 6. Create 4 New State-Specific Pages

Create four new, fully optimized landing pages targeting:

* **Florida**
* **Georgia**
* **North Carolina**
* **Texas**

Each page should have unique, original content and be optimized for relevant state-specific search terms.

Each state page should include:

* SEO-focused page title
* Meta description
* One optimized H1
* Relevant H2/H3 headings
* State-specific keywords
* Original, helpful content
* Optimized images and alt text
* Internal links
* Strong calls-to-action
* SEO-friendly URL
* Appropriate schema markup where applicable

### Freelancer Requirements

We are looking for someone with proven experience in:

* WordPress/web design
* UI/UX design
* On-page SEO
* Technical SEO
* Local SEO
* Keyword research
* SEO content writing
* Image optimization
* Google Search Console
* Google Analytics
* Website speed optimization
* Mobile-responsive design

### What We Expect

The freelancer should be able to handle the project **from redesign through SEO implementation**, rather than only providing recommendations.

Please provide:

1. Examples of websites you have redesigned.
2. Examples of websites where you performed SEO work.
3. Examples of SEO results or improvements from previous projects, if available.
4. Your proposed timeline.
5. Your total project price.
6. The platform/CMS you recommend using for the redesign, if different from the current setup.

**Important:** We are looking for someone who can deliver a professional, complete website redesign with strong SEO fundamentals—not just install a new template.