Commercial Site Modernization & Features

My current commercial website needs a thorough refresh that goes well beyond a simple facelift. I want the entire user interface redesigned so it looks crisp, professional and fully in line with modern UX standards. As part of that redesign you’ll also handle all supporting visuals—photo retouching, poster layouts, graphic elements and thumbnail sets—so every asset on the site feels cohesive.

Alongside the new look, I’m expanding the site’s capabilities:
• Full-featured online store with secure checkout and inventory management
• Blog section that’s easy for my team to update
• User account system (registration, login, profile management)
• Smooth integration of video content, including any light editing needed to optimise clips for web-based playback

Acceptance criteria
1. A staging link where I can review progress in real time
2. Responsive layouts tested on the latest versions of Chrome, Safari, Firefox and Edge, plus iOS/Android devices
3. Core Web Vitals in the “good” range on Google PageSpeed after launch
4. Clear hand-off: source design files (Figma/PSD), optimised images, documented code and instructions for routine content updates

If you’re confident you can deliver a polished, professional interface and the added functionality above, I’d love to see your approach and a realistic timeline.