Bold Minimalist Brand Identity

I’m refreshing my product line and need a minimalist designer who can still inject real punch into the visuals. The core of the job is a complete logo and brand look that feels boldly energetic while staying clean and uncluttered. Everything you create will be applied directly to products and their packaging, so the mark must reproduce crisply on labels, boxes, and any future print runs.

Here’s what I expect to walk away with:
• A primary logo plus any compact or alternate lock-ups, delivered in scalable vector format (AI, EPS, PDF) and web-ready PNG/SVG.
• A concise brand guide outlining color palette, type hierarchy, and spacing rules so production and marketing teams can keep things consistent.
• Packaging mock-ups that show the logo in context on at least one box and one bottle, supplied as layered PSD or Figma files for easy tweaking.

Please share examples of previous minimalist identities—especially any that found their way onto physical products—along with the tools you prefer (Illustrator, Photoshop, Figma, etc.). Strong communication and quick turnaround are a must, as I’m aiming to approve the final assets within two weeks. Let’s create a brand that stands out on the shelf without shouting.