B2B Lead Generation Campaign Specialist

I’m ready to scale up the flow of qualified B2B prospects and need a performance marketer who can turn targeted ad spend on Facebook and Google Ads into a steady stream of leads.

Here’s what I’m expecting:
• Strategy & setup – audience research, campaign structure, ad copy/creative, and landing-page alignment focused solely on Facebook Ads Manager and Google Ads.
• Tracking – proper conversion tracking and pixel/tag implementation so every click, form submit, and booked call is traceable.
• Optimisation – data-driven bid adjustments, A/B tests, and budget reallocations to lower CPL while improving lead quality.
• Reporting – concise weekly reports highlighting spend, leads, CPL, and key insights, plus a wrap-up summary with next-step recommendations.

Delivery is complete when the campaigns are live, tracking is verified, and I see the first batch of marketing-qualified leads flowing into my CRM. If you’ve previously scaled B2B funnels on these two platforms, let’s talk details and timelines.