B2B Cold Caller for Sales

About PremiseSignal

I'm the founder of PremiseSignal, an early-stage UK B2B opportunity intelligence platform initially focused on Fire & Security contractors.

PremiseSignal aims to help these companies identify commercial opportunities earlier. We monitor signals around developments and projects, assess opportunities against what a particular contractor wants to pursue, and provide intelligence on why an opportunity may matter and when it could become actionable.

The product is currently at the commercial validation stage. An initial MVP has been built, and the immediate objective is to get the product in front of relevant decision-makers, learn from the market and secure our first paying pilot customers.

What I'm looking for

I'm looking for an experienced UK B2B salesperson who is comfortable working with an early-stage founder where the sales process is not yet fully proven.

Initially, I need help with:

Cold calling UK Fire & Security companies
Reaching owners, Managing Directors and relevant commercial decision-makers
Working with me to develop and test the strongest sales pitch
Handling gatekeepers and initial objections
Starting genuine conversations rather than simply reading a script
Qualifying interested prospects
Booking customer-discovery/demo calls
Following up with interested prospects
Recording objections and market feedback so we can improve the proposition
Potentially helping convert interested prospects into our first paid pilots

This is not a high-volume telemarketing project.

I'm more interested in having quality conversations with the right companies, understanding what messaging resonates and developing a repeatable customer-acquisition process.

Ideal experience

Strong preference will be given to someone with:

Proven UK B2B cold-calling experience
Experience speaking directly with SME owners/directors
Consultative or solution-selling experience
Experience selling a new or early-stage product
Confidence developing and improving sales messaging rather than relying solely on a fixed script

Experience selling into Fire & Security, M&E, building services, construction, facilities management or related industries would be particularly valuable, but isn't essential if you have strong B2B sales experience.

Initial engagement

I want to start with a small test engagement rather than immediately committing to a large campaign.

The purpose of the initial engagement is to establish:

Whether we can consistently reach the right decision-makers
Which messaging generates genuine interest
What objections we encounter
Whether we can generate qualified demos/customer conversations
Ultimately, whether we can convert those conversations into paying pilots

If we find an approach that works, there is potential for this to develop into an ongoing relationship as PremiseSignal grows.

When applying, please tell me:

What B2B products/services you've previously sold
Whether you've sold to UK SMEs
Whether you've worked in Fire & Security, construction, M&E or building services
How much cold calling you've personally done
How you would approach getting an unknown, pre-revenue B2B product in front of its first customers
How you would structure an initial test engagement with me

Please don't send a generic proposal. I'm particularly interested in hearing how you would approach PremiseSignal's specific situation.