100 Social-Media Lead Posts
Budget / SalaryHourly project
TypeFreelance project
LocationRemote
Posted1 hour ago
My cleaning marketplace and AI-automation brand needs a complete, ready-to-publish social media pack—100 pieces total—split for both paid campaigns and organic posting. The priority is lead generation, so every asset should carry a clear hook, value-driven messaging, and a strong call-to-action that pushes prospects toward our booking or demo pages.
Scope
• Platforms: Facebook, Instagram, and LinkedIn only.
• Formats: a balanced mix of image creatives (static or carousel), short video concepts/storyboards, and text-only posts.
• Tone: professional yet friendly, highlighting the ease, reliability, and tech edge of our services.
What I expect from you
1. 100 individual posts mapped to the three channels, tagged as “Paid” or “Organic”.
2. Captions, primary text, headlines, and recommended CTAs for each post; hashtags where they genuinely help reach.
3. Ready-to-use image files (Canva, Photoshop, or similar) plus layered source files.
4. For videos: a script, shot list, and simple motion direction that a junior editor could follow.
5. A brief scheduling grid suggesting optimal posting order and frequency.
Acceptance criteria
• Copy is original, concise, and tailored to each platform’s character limit.
• Visuals respect our brand colours and fonts (brand guide provided on award).
• At least 25% of the pack positions an AI-automation angle; the rest may focus on cleaning benefits, testimonials, or seasonal promos.
• Every “Paid” asset includes space for headline, primary text, description and meets 1080×1080 or 1920×1080 requirements as appropriate.
If you’re comfortable owning both creative and strategic sides of this deliverable, I’m ready to get started right away.
Scope
• Platforms: Facebook, Instagram, and LinkedIn only.
• Formats: a balanced mix of image creatives (static or carousel), short video concepts/storyboards, and text-only posts.
• Tone: professional yet friendly, highlighting the ease, reliability, and tech edge of our services.
What I expect from you
1. 100 individual posts mapped to the three channels, tagged as “Paid” or “Organic”.
2. Captions, primary text, headlines, and recommended CTAs for each post; hashtags where they genuinely help reach.
3. Ready-to-use image files (Canva, Photoshop, or similar) plus layered source files.
4. For videos: a script, shot list, and simple motion direction that a junior editor could follow.
5. A brief scheduling grid suggesting optimal posting order and frequency.
Acceptance criteria
• Copy is original, concise, and tailored to each platform’s character limit.
• Visuals respect our brand colours and fonts (brand guide provided on award).
• At least 25% of the pack positions an AI-automation angle; the rest may focus on cleaning benefits, testimonials, or seasonal promos.
• Every “Paid” asset includes space for headline, primary text, description and meets 1080×1080 or 1920×1080 requirements as appropriate.
If you’re comfortable owning both creative and strategic sides of this deliverable, I’m ready to get started right away.
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